IP 101

What qualifies as a trademark? At its simplest, a trademark is a sign that identifies and distinguishes the goods or services of one business from those of other businesses. Under section 3 of the Trademarks Act 2019, a trademark is defined as: Any sign capable of being represented graphically which is capable of distinguishing goods or services of one undertaking from those of other undertakings. In other words, there are two important requirements: The sign must be ca